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Track 5,800+ mobile games across 19 markets with daily chart updates, AI-generated commentary, and trend signals — all based on public App Store and Google Play rankings.
Today's Movers
信長の野望 真戦
Qookka Games
#33
The game held a '半周年感謝祭' (Half Anniversary Celebration) starting June 18, 2026, which offered various in-game rewards and likely drove a spike in player activity. However, the recent rank movement from #74 to #33 on July 12 shows a sharp recovery after a drop, but the 7-day trend includes earlier higher ranks (#30-31) suggesting fluctuation rather than a sustained new event boost. The revenue estimate shows a -58% decline, indicating the celebration's effect may have faded.
Heartopia
XD Entertainment Co., Ltd.
#41
Heartopia climbed 34 positions from #75 to #41 on July 12, 2026. Official social media posts announced a Sanrio Characters collaboration event starting July 17, 2026, which is upcoming and may have generated pre-event excitement. The revenue estimate shows a -32% decline, but the rank spike suggests anticipation for the collab.
Pikmin Bloom
Niantic, Inc.
#62
Pikmin Bloom rose 26 positions from #88 to #62 on July 12, 2026, without identifiable external cause in available data. Recent events like the 'Pikmin 4' collaboration and '4.5周年' celebration occurred in May-June 2026, and no new major announcements or updates are present in the provided sources for the current period.
LINE:ディズニー ツムツム
LINE Corporation
#36
LINE:ディズニー ツムツム moved from #57 to #36 on July 12, 2026. Official social media posts confirm a 'ディズニー ツイステッドワンダーランド' event is currently running, and a pick-up gacha was previewed for July 12. These ongoing events likely drove the rank improvement.
杖と剣の伝説 -『転スラ』コラボ開催中
Boltray Games
#80
杖と剣の伝説 rose 18 positions from #98 to #80 on July 12, 2026. The game is currently running a collaboration with '転生したらスライムだった件' (That Time I Got Reincarnated as a Slime) from July 2 to July 14, 2026, offering free gacha tickets and a guaranteed collab character. This active collab event is the primary driver of the rank increase.
Pokémon Sleep
The Pokemon Company
#48
Pokémon Sleep climbed 17 positions from #65 to #48 on July 12, 2026. Official news confirms a '3周年記念フェスティバル' (3rd Anniversary Festival) starting July 13, 2026, and a real-life event 'ポケスリ3周年 横浜でみっけ!ポケモンねがおリサーチ' from July 17. The upcoming anniversary celebration likely boosted player engagement.
メメントモリ
Bank of Innovation, Inc
#63
メメントモリ rose 16 positions from #79 to #63 on July 12, 2026. Recent news from July 3, 2026, mentions a '3周年記念キャンペーン' (3rd Anniversary Campaign) and a collaboration with illustrator 'たつなみ', which may have contributed to the rank movement. The revenue estimate shows a -36% decline, but the rank improvement suggests ongoing event activity.
妖怪ウォッチ ぷにぷに
Level-5 Inc.
#58
妖怪ウォッチ ぷにぷに moved from #72 to #58 on July 12, 2026. Official social media posts confirm a '12周年記念イベント' (12th Anniversary Event) starting July 1, 2026, with new UZ+ rank characters and a gacha discount campaign ending July 10. These anniversary events likely drove the rank increase.
城とドラゴン11周年超感謝祭 超おかわり開催
Asobism.Co.,Ltd
#72
城とドラゴン rose 14 positions from #86 to #72 on July 12, 2026. The game is currently running its '11周年超感謝祭 超おかわり' (11th Anniversary Super Thanksgiving Festival) which started June 30, 2026, offering daily free rubies and lottery prizes. This ongoing anniversary event is the likely cause of the rank improvement.
Fishdom
Playrix
#46
Fishdom climbed 13 positions from #59 to #46 on July 12, 2026. A recent update introduced a 'バカンスコレクション' (Vacation Collection) card event with bonuses and boosters, which likely drove player engagement. The revenue estimate shows a -29% decline, but the rank improvement suggests the event is attracting activity.
AI Market Insights
Strategy-driven, event-spike market
The Japanese market shows a strong concentration in Strategy (26.9%) and RPG (17.8%), with a sharp +72.2% revenue surge driven by a few high-mover titles like 信長の野望 真戦.
Search snippets confirm 信長の野望 真戦 is a newly launched licensed SLG×RPG title from the 信長の野望 series, likely driving the Strategy genre surge and its #33 rank climb (+41).
Strategy-driven, event-spike market
The Japanese market shows a strong concentration in Strategy (26.9%) and RPG (17.8%), with a sharp +72.2% revenue surge driven by a few high-mover titles like 信長の野望 真戦.
Search snippets confirm 信長の野望 真戦 is a newly launched licensed SLG×RPG title from the 信長の野望 series, likely driving the Strategy genre surge and its #33 rank climb (+41).
The large revenue spike and low sustained mover rate (29%) suggest a short-term event or launch-driven boost rather than broad organic growth, with Strategy and RPG genres capturing most gains.
Monitor whether 信長の野望 真戦 sustains its momentum beyond the launch spike, as 71% of movers are spike-only, indicating a fragile uplift.
Powered by AI · 2026-07-12
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