This Week's Theme
Anniversary events mask a broader market slide
Blue Archive's 5.5th anniversary event pushed it up 15 ranks in JP, but the overall JP market revenue fell 12.9% week-over-week, signaling a strategy-led but contracting market.
By the Numbers
+73
Max Rank Surge
3
New in Top 20
8
Titles Analyzed
3
Markets Covered
3
Editor Picks
A 12.9% revenue drop? That's not a crash — that's a rotation.
— K · GameRank Editorial
This Week's Standout Titles
Blue Archive JP: 5.5th anniversary 'Summer Sky Promise' event (July 22) added swimsuit versions of Ibuki, Iroha, Makoto, and Satsuki, plus a limited battle pass. The gacha launch drove a 15-rank climb.
Lineage 2M KR: Rose from #84 to #74 after July 4th week's 'Party Dungeon Double Time' and 'Destroyed Castle Blessing Time' events, plus a 'Mythic 2nd Draw' banner on July 27 — a modest but steady gain.
Seven Deadly Sins: Grand Cross JP: 7th anniversary 'Legend Fest Perfect 7' offers up to 100 free daily pulls and 300 diamonds. The Cross:IF event (Meliodas and Ban as girls) adds novelty — rank lift is moderate.
Data Movement Analysis
Pokémon GO KR surged from #38 to #14 after the 'Pokémon GO Fest 2026' event launched July 26 — a live-service event driving a 24-rank jump.
Medic Save the World: Rat Escape TW launched mid-July with MyCard and Häagen-Dazs voucher rewards (until Aug 16), pushing it into the top 50 — a rare new-entry success.
Touhou LostWord JP: Summer campaign rerun epic gacha rotates featured characters, plus a new official web store offering discounted packs — a revenue diversification play.
JP market: Strategy genre leads at 25% share, but overall revenue fell 12.9% week-over-week — anniversary events are masking a broader contraction.
KR market: Flat phase with -4.3% revenue week-over-week and high rank volatility (5.9 avg change) — rotation-heavy, no clear winner.
What to Watch Next Week
뱀피르 (KR, #20) may see a boost from its ongoing summer event — watch for a top-15 push if the limited rewards drive daily active users.
Gardenscapes (JP, #20) sits near the top 20 — a new level pack or seasonal event could push it into the teens, but competition from anniversary titles is stiff.
Editor's Note
2/4 forecasts hit · Next week: JP market may stabilize as anniversary events end, but KR's flat rotation suggests no breakout. Watch for new IP launches in TW.
— K · GameRank Editorial